SEO vs. SEM: What’s the difference?
If you’re reading this post you probably know what SEO and SEM stand for, but just in case, let’s review both terms quickly. SEO stands for Search Engine Optimization, and it is the process of optimizing your website so that search engines rank it higher in search results. Meanwhile, SEM stands for Search Engine Marketing, which […]Learn More
The Content SEO Checklist:
A Practical SEO Checklist for Web Content
Al Sefati, our digital marketing strategist and SEO expert, lays out a checklist for creating great content while taking SEO into consideration.Learn More